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Read Ch. 1-4
Make connections to text concepts and cite. Answer each question separately.
1. Use personal examples and anecdotes to defend the statement, "Very little of the good that we see in the world could be accomplished without persuasion."
2. Explain what the "debunking" function is as it applies to persuasion research, and provide an example of an empirical finding that illustrates this function.
3. Is there such a thing as "accidental" persuasion? Why or why not?
4. Identify a commercial or advertising campaign that seeks to create psychological consistency or inconsistency. How does it go about doing it?
5. What would you advise a young adult (age 18-24) to do to boost her or his credibility when trying to persuade an audience of senior citizens (ages 60+) to volunteer for, and participate in, various community service projects?
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