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Assignment: Example of Risk or Behavior Change Communication
Your task is to find and share a real-world example of risk communication or behavior change communication. This can be in the form of a video, podcast, article, infographic, or social media post. Your example should be related to a science/environmental topic.
Choose a piece of content that aims to inform people about a potential risk or encourages them to adopt a new behavior, and explain why it fits the category.
Instructions:
Provide a link to the video, audio, or text example you’re analyzing.
Write a short post (approx. 200 words) that includes:
(a) Background or context to help others understand the example
(b) Why it qualifies as either risk communication or behavior change communication
(c) The target audience
(d) Your evaluation of whether it's effective or not, and any suggestions for improvement
Examples:
A CDC infographic on COVID-19 vaccine safety (risk communication)
A YouTube ad encouraging people to reduce plastic use (behavior change)
A climate PSA warning about extreme heat (risk communication)
A TikTok video showing how to compost at home (behavior change)
Requirements:
Approximately 200 words
Use proper grammar, spelling, and punctuation
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